Simon Productions Viva Communications

Hispanics make up North America's fastest growing consumer market. With purchasing power pushing towards $500 billion annually, you may be missing a golden opportunity by overlooking this large and influential buying segment.

A creative services shop with Hispanic marketing capabilities

Viva Communications, part of the Simon Productions group, is an integrated marketing communications agency specializing in the U.S. Hispanic market.

At Viva, what we call "Viva La Diferencia" is our expertise in consumer, healthcare and business-to-business marketing with Fortune 1000 companies. Our background in all marketing communications disciplines - advertising, creative, direct, promotions, and public relations, in both Spanish and English - gives Viva the versatility to meet just about every need. Our work for companies such as Columbia House, Condé Nast Publications and Pfizer Pharmaceuticals has resulted in increased sales and acquiring new customers.

Bilingual materials for the US Hispanic Market

Marketing-driven and culturally attuned, Viva's staff of professionals understand the importance ofand we thrive on it. We know that what works in one culture doesn't always work in another.
That's why it's important to us that Spanish is the native language for many of Viva's ATA (American Translators Association) certified professionals.

We believe that you need to do more than just translate. Our translators are specialized and have experience with healthcare and financial services, both industries that are demanding and allow little room for interpretation.

The Keep it Simple philosophy Simon Productions lives and breathes applies to Viva's Spanish language campaigns, too. By drilling down to what's necessary, we deliver poignant campaigns that resonate with Hispanic audiences. To do this, we leverage best practice knowledge gained from marketing to multicultural audiences for nearly a decade and create strategies to meet marketing objectives. We adapt existing materials, with tweaks for cultural relevance, and simplify with time and money saving solutions that are easy to execute.

Whether you want to stay ahead of the pack with Spanish language media or an assessment of how you can reach the Hispanic market, we've got the resources in place to help you take advantage of this rapidly expanding market segment. Contact Viva today to see how we can help.

Viva Communications